Kraft & Catalyst is a mobile screen printing brand with a vision to bring a hands-on, live-printing experience to the masses through farmers markets, festivals, and events. Established in the Pacific Northwest Kraft & Catalyst was looking for a brand identity that had a unique aesthetic reference to their backyard…the PNW.
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A collection of skis I've designed over the past couple years.
Responsible for the entire creative process. Creating mood boards, concepts and graphics as well as art direction of photo shoots.
An assortment of designs ranging from patterns, illustrations and type treatments.